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McCann Erickson's Rugby Ads
Posted on December 25, 2009 in Advertising:

To promote an upcoming rugby match between Italy and New Zealand, ad agency McCann Erickson created these posters emphasizing the distance between New Zealand and Italy. In the other ads, we can see New Zealanders tunneling their way to Italy and other similar graphics.
  • To promote an upcoming rugby match between Italy and New Zealand, ad agency McCann Erickson created these posters emphasizing the distance between New Zealand and Italy. In the other ads, we can see New Zealanders tunneling their way to Italy and other similar graphics.
    Posted by: FreshbumpBUMP
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